BGI Customer Analytics

Comprehensive and prognostic customer insight.

BGI Customer Analytics supports the customer management and sales controlling of electricity suppliers, transport companies and trading companies for existing and new customers. It offers a complete 360-degree view of existing customer data and supports sales campaigns through intelligent analyses of inventory and market data.

With customer analytics, decision support for marketing or sales-oriented questions is made possible, such as: 

  • How valuable is a specific existing customer to me?
  • Which of my customers live in areas with a high statistical probability of switching?
  • Are we changing or gaining conspicuously more customers in certain areas and consumer groups?
  • In which regions do my target groups live and/or work?
  • What are the market parameters in the respective sales territories?
  • How many visits are possible per employee (frequency of visits)?

BGI Customer Analytics is part of our proven Business Geo Intelligence solution series. Learn more about BGI.


Our services:

  • Project management
  • Conception & consulting    
  • Market data expertise    
  • Implementation    
  • Roll-Out Support

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